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Events Coordinator
Intersystems
Administration
Posted on Friday, July 12, 2024
ROLE OVERVIEW
The Marketing Coordinator will work with the UK marketing team across all business units. The role will predominately focus on event coordination and tactical campaign support in order to increase sales revenue and meet key business targets within the context of the corporate and local marketing plans. The role will also include digital and data support the business as needed for campaign and brand consistency.
RESPONSIBILITIES
Events:
- Work with both local marketing & sales teams to support the delivery of high quality events to help raise company and product awareness amongst targeted audiences.
- Coordinate and execute participation in online and physical events including tradeshows, seminars, webinars & dinners including managing allocated budget, coordinating staffing requirements, reviewing contract deliverables, stand design & production, arranging deliveries & giveaways.
- Liaise with external vendors and other internal stakeholders during the event planning process to ensure everything is progressing, monitoring their progress to ensure quality control.
- Manage annual events calendar in Monday.com, ensuring one up to date calendar for all to view.
- Research new event opportunities, sourcing prospectus & costings for the team to review.
- Work with corporate marketing to ensure brand consistency within event stands & digital assets.
- Manage event data imports to CRM/marketing automation tool
- Support the coordination of event promotion and communications with the wider marketing team including social media graphics, event web pages, pega emails.
- Assist with post event reporting & success analysis.
Digital:
- Provide web support & collaborate with the Digital Marketing Coordinator for the UK website including creating new landing pages and updating existing or new corporate pages.
- Supporting keeping the marketing data and process within the CRM process up-to-date, managing all data imports to Pega as well as reviewing and updating missing and incorrect data to ensure consistency and healthy data for campaign execution.
Other:
- Support the team with research projects
- Prepare and update weekly, monthly & quarterly reports in collaboration with the rest of the team to update internal stakeholders on activity and successes
- Undertake ad hoc duties, as required.
PERSONAL QUALITIES
- Experience implementing and successfully completing projects
- Good organisational skills
- Attention to detail & ability to multi-task
- Motivated, self-sufficient professional
- Excellent verbal and written communication skills
- Enthusiastic, driven, used to working on your own under own initiative
- Team player with positive, can-do attitude.
- Up-to-date with the latest trends and best practices in marketing and digital marketing.
About InterSystems
Established in 1978, InterSystems provides innovative data solutions for organizations with critical information needs in the healthcare, finance, and logistics sectors and beyond. Our cloud-first data platforms solve interoperability, speed, and scalability problems for organizations around the globe. InterSystems also develops and supports data management in hospitals through the world’s most proven electronic medical record, as well as unified care records for health systems and governments through a powerful suite of healthcare data integration solutions. The company is committed to excellence through its award-winning, 24×7 support for customers and partners in more than 80 countries. Privately held and headquartered in Cambridge, Massachusetts, InterSystems has 25 offices worldwide. For more information, please visit InterSystems.com.