Customer Advocacy Manager

ZoomInfo

ZoomInfo

Customer Service
Waltham, MA, USA
Posted on Saturday, July 8, 2023

We are looking for a talented, experienced Customer Marketing Manager to join our dynamic Customer Advocacy team. In this role, you will be responsible for managing our review site presence across platforms such as G2, TrustRadius, Gartner Peer Insights, and others. You will play a pivotal role in driving our online reputation and bringing our customer’s voice to life through a robust review program.

Responsibilities:

  • Platform Management: Oversee our presence on various review sites, ensuring accurate and up-to-date company information, responding to customer feedback, and maintaining a positive online reputation.
  • Program Management: Take ownership of our review site presence program, including strategy development, implementation, and ongoing management.
  • Review Generation: Develop and execute strategies to generate a consistent stream of reviews, amplifying our visibility and presence on review sites.
  • Insights Analysis: Analyze review data and extract actionable insights to drive improvements in customer satisfaction, product development, and marketing strategies.
  • Process Improvement: Continuously evaluate and enhance our review generation process, leveraging best practices and innovative approaches to increase review quantity and quality.
  • Cross-functional Collaboration: Collaborate with internal teams, including marketing, customer success, and product, to gather relevant information and resources for review site activities, and report back on key findings & learnings.
  • Reporting: Develop regular reports on key performance metrics related to review site presence, review generation, and customer sentiment.

Requirements:

  • Minimum of 5 years of experience in marketing, with at least 2 years of direct experience in managing review sites and customer advocacy programs.
  • Proven track record of successfully driving review site presence, generating positive customer reviews, and improving online reputation.
  • Strong understanding of review site platforms (e.g., G2, TrustRadius, Gartner Peer Insights) and their dynamics.
  • Excellent analytical skills, with the ability to interpret data, draw meaningful insights, and make data-driven recommendations.
  • Exceptional project management skills, with the ability to handle multiple projects simultaneously, prioritize tasks, and meet deadlines.
  • Strong written and verbal communication skills, including the ability to craft compelling messaging and respond professionally to customer feedback.
  • Collaborative mindset with the ability to work effectively across teams and build relationships with internal stakeholders.
  • Self-motivated and results-oriented, with a proactive approach to problem-solving and continuous improvement.

Joining ZoomInfo means being part of a high-growth, innovative company that is transforming the way businesses connect with their customers. If you are passionate about customer advocacy, review site management, and driving business success through positive customer experiences, we would love to hear from you.

Note: This job description is intended to convey essential job responsibilities and requirements. It is not an exhaustive list of duties, and additional responsibilities may be assigned based on business needs.

About us:

Built over 20 years ago, ZoomInfo has become the go-to-market standard for over 13,500 companies worldwide. Designed to be the single source of truth, the ZoomInfo platform offers best-in-class technology paired with unrivaled data coverage, accuracy, and depth of contacts, companies, and opportunities essential to empower sales, marketing and recruiting professionals to hit their numbers. Deeply embedded into business workflows and technology stacks -- including integrations with the leading CRM, Sales Engagement, Marketing Automation, and Talent Management applications - ZoomInfo is capable of delivering more predictable, accelerated, and sustainable growth than any stand-alone solution. ZoomInfo’s investors include TA Associates, The Carlyle Group and 22C Capital. For more information about our leading marketing and sales intelligence solution, visit www.zoominfo.com.

All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, religion, gender, national origin, disability and protected veterans status or any other personal characteristic protected by law.

The US base salary range for this position is $97,600.00 - $122,000.00 + bonus + benefits.

Actual compensation offered will be based on factors such as the candidate’s work location, qualifications, skills, experience and/or training. Your recruiter can share more information about the specific salary range for your desired work location during the hiring process.

We want our employees and their families to thrive. In addition to comprehensive benefits we offer holistic mind, body and lifestyle programs designed for overall well-being. Learn more about ZoomInfo benefits here.

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